Top 4 Website Design and Development Trends that Are Bound to Rule in 2018
Posted on January 2, 2018
If you are a website designer then it’s necessary to keep a tab on the latest trends and web technologies in the market to be on the top of your game. This will not only give you better ideas to design and develop high quality websites for your clients but also help you pitch the potential clients, which in turn can take your business to newer heights
Now that the year 2018 is around the corner, the time has come to analyze the trends that are going to revolutionize the development world.
Undoubtedly, 2018 will be all about the technologies such as virtual reality, voice user interface, and machine learning. The website designs are expected to be clean in order to incorporate these new technologies. Let’s discover what the websites will look like in the year 2018.
1. Expressive Typography is Going to Gain More Power
While the layouts of the website are going to be simple and clean, expect to see the designers unleashing their creativity on the typography. Quick loading of a website has a good impact on both the user experience as well as the search ranking of a website. Since, high-resolution images increase the loading time of a website, it becomes a challenge for the designers to create an innovative website. This is where typography comes to the rescue of the website designers as a word is worth a thousand pictures. Modern typography finds its place in the logos of the technology giants and brands. This is the reason why the brands are going to invest in the typography to create a unique font for their branding and unleash the power of typography.
2. Flat Design of the Websites
Websites with minimalist designs became a hit in 2017 owing to their quick-loading characteristic as well as their SEO value. This is the reason why flat design will continue to be a trend in the year 2018 as well. This does not mean that the flat design reduces everything to 2 dimensions. The highlighting factor of this design is usability and minimalism and cutting down on the clutters and focusing on the important parts of the website. even though the flat design is characterized by minimalism, the elements such as illustrations, contrasting & bright colors, and eye-catchy fonts make sure that the website is far from boring.
3. Chatbots & Artificial Intelligence Will Be a Rage in the Market
Over the last few years, we have been communicating with bots. You might have talked with one the last time you called a customer service provider or a mobile service provider for getting your problem solved. While at first, these bots made it difficult to solve our problems, with the help of Artificial Intelligence and Machine Learning, they have gotten pretty smart. Talking about the role of Chatbots in the year 2018, this technology will mark its entry in the company websites and continue onto the path of perfection. So, if you are planning on taking up a website design and development project, make sure not to overlook this technology in it.
4. Animated Logos Will Make Your Brand Stand Apart
The year 2018 will usher us into a new arena of animated logos as they are bound to make the brands stand apart from their competitors and will also contribute to their success. Animated logos are a powerful trend that will prove to be extremely helpful for your business and will make it look more professionals and technology-savvy. Since dynamic visuals are more memorable to the human mind and can be comprehended easily, video content has been gaining popularity more than ever.
Apart from keeping your company’s name memorable, the animated logos will tell the story of the brand in a better way as compared to the normal logos. The year 2018 will definitely mark the comeback of the animation.
Which Trend Are You Looking to Implement in Your Designs?
Being a website designer, it becomes crucial to keep a check on the new trends and updates so as to develop the best website for your clients. The year 2018 will bring with itself a plethora of new trends to implement in the websites. If you are also looking forward to getting a new website designed for your business that is both user-intuitive as well as takes less time in loading, then trust Octos Global. It is one of the best providers of website development services in California. To know more about the services offered by this company, click here: octosglobal.com
Kevin is heading Marketing and Sales at Octos Global. Kevin's hobby is to share his insight with fellow marketers. With his all of technical knowledge, company and customer side experience, he brings unique and deep understanding to email marketing that combines best practices with actual-tested projects and disposition in real world cases.