Magento: 5 Reasons Why It Has Great Value in 2019

Posted on March 1, 2019
Kevin Bell

Saying the ecommerce is the future of all consumer facing businesses is like saying the Sun rises in the East – it’s a fact everyone already knows. That said, shifting to an ecommerce business can be a painfully long and tenuous process if you are doing it for the first time. Forget the offline integration hassle, you will face extensive challenges in the technology aspects to start with:

a. How does one build a comprehensive website?
b. What about updating the inventory on the website?
c. What if you don’t have a programming background?
d. How do you even plan for a payments gateway integrated to the website?
e. How do you ensure that you have a website up and running, and yet plan for future updates?

Yes, it can be horrifying in the beginning; but if you use Magento ecommerce development services, you can take care of all these issues in one go.

What is Magento?

Magento is an eCommerce platform which has both enterprise and open source versions that can help you develop your website from ground up, in next to no time. Simply said – Magento provides you the very basic set up required to build your eCommerce website.

If you think about it on a first principle basis, all eCommerce websites basically have the same model – a catalogue display, account creation module for users and a payment gateway system. How these components are arranged and then optimized for great user experience is where developers can help you out.

So, why you should use Magento and why should you care about it in 2019?

Magento started in 2007 and was operational in 2008. It has been more than a decade since it hit the markets. Does it still have enough utility for you to consider? Yes, it does. Here are a few reasons why you have to use Magento for your ecommerce operations in 2019.

1. Cost Efficiency: If you are trying to build an eCommerce website from ground up, you are subscribing to the ‘expensive’ way of doing things.

No matter how much you pay your developer, the basic functionalities of your online store will remain the same – the users can make an account, check out your product line and exit with making a purchase. Magento cuts your cost by giving you a one size fits all solution to start with.

If you plan to use Magento Open Source, you can actually get started at a fraction of your development costs.

2. Customizability: Magento Open Source is a free platform open to ecommerce businesses of all scales. You simply get started with your basic ecommerce platform and then plan for all the features and functionalities you need in your ecommerce website.

This is where custom Magento development can be used. You can take the help of a development company or simply use plug-ins provided by other developers.

Magento has over 4500 extensions available that take care of your accounting, marketing, website analytics, content, payments and even shipping.

3. Live Community: Irrespective of whether you use the enterprise version or the open source version, you get to be a part of a thriving online community which is constantly putting out updates, maintaining an error log and helping businesses scale up using Magento.

Since Magento also operates an open source version, you have a community of close to 375,000 active members who have used Magento and might be ahead of you in the journey of developing an eCommerce operation from ground zero. You can speed up your knowledge of Magento and its features, simply by going through the various threads being update in the community forum.

4. You can scale your ecommerce operations: You can practically get done with your Magento online store development in minutes. Yes, you read that right – in minutes. The real challenges come when you are trying to scale.

Take for instance this case – what if the first version of your website was built by some developer and now you want to scale the website’s functionalities with the services of some other developer. If you have not used Magento, you will be in deep waters!

Magento has a huge community and a large base of Magento development solutions. So, you can be rest assured, that quality services for scaling your ecommerce website will always be available.

5. Capacity Handling and Agility: As eCommerce businesses scale, one has to look into the exact aspects of how to handle the extra orders. This is where Magento can have massive utility.

Magento allows you to use unlimited bandwidth on your website; which means, that even if you are using the community version of the tool, you can theoretically have as much traffic as you want on your website without any restrictions.

In Conclusion

Magento can help you get started with your ecommerce business and help you go from point zero to point one. Get a Magento development company on board early on and you will be able to scale your operations with great ease.

How Magento App Development Company Improves Your e-Commerce Website’s Structure?

Posted on October 8, 2018
Kevin Bell

Do you know about current competition scenario? Mostly every organization has an online presence. This is not the only case, as few of them are making loads of money through this. Nowadays consumers have many choices such that if they face even a little bit of problem, they can switch to other competitors’ websites. Only having a presence on e-commerce store is not sufficient; your website should provide the right kind of comfort to the customers. This allows them to stay on your website for a longer period of time. If you are not able to provide this, then Magento e-commerce services can help you with it.

Magento is considered as one of the best options for you to optimize your e-commerce platform. It provides you user-friendly interaction and other features which improve your website’s search engine. There are many Magento development companies which can find the problems with your website and solve them for you. They even add some new features so that the interaction with customers improves and your sales increases. Following you would find a few points which would help you to answer the question of how a Magento app development company can improve your e-commerce website’s structure-

Simple payment option: Checkout is the last thing to do but one of the most important parts of the process for a customer. If someone is having a problem with the checkout then either he/she won’t purchase at all or if he/she does purchase, then would avoid coming back to the platform the next time. This can be a big loss for the company. Adding guests checkout and providing all kind of payment options like COD, PayTm, Tez, credit cards, debit cards, etc can be a good option for your website. Magento development company can help you enable these features.

Optimize Image: The quality of images needed on the e-commerce platform needs to be really good because only after seeing the product through all the possible angles, one may decide whether he/she wants to purchase it or not. Quality of the image should be high (in number of pixels) but the size of the image should be less (preferably in Kbs) otherwise it increases the loading time of the website and would ultimately make the process slow.

Add wishlist: You might encounter lots of people who have some wishlist. Either they don’t have the money at the point or they want to purchase that product on a specific day in future. Having products in the wishlist of the website can help them make the purchase on some other day and not make them go through the entire range of products all over again.

Smartphone enabled website: Having a mobile-enabled website is a necessity in today’s world. Approximately every second person is using a smartphone. If your website is not accessible through smartphones then it could mean you losing a big chunk of the potential customer base. Magento can make this process easier. Even custom Magento development provides you with the best theme, design and so on, which helps you to attract more customers.

To win in this competitive world with only good products is not possible. Having an interactive and user-friendly website is also needed. Through the website, you can provide a customized service for each and every customer to enhance their experience with the website. Magento development company can help to make such a website, which makes your customers become brand loyal once they know of the services provided.